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From Dreaming to Booking Part III: The Planning Phase - How to Capitalize on the Planning Phase of the Travel Planning Journey
March 15, 2018
By Margaret Mastrogiacomo, VP Strategy
This article is part three in a five-part series that uncovers top strategies for reaching potential guests in...
Mobile-First Index Is Approaching – How Can You Prepare?
March 13, 2018
By Max Starkov
The massive shift from desktop to mobile and tablet devices continues at a rigorous pace. Over 59% of web visitors and more than 51% of page...
Winning the Direct Booking: Combat the Effect of Airbnb on Your Hotel’s Bottom Line
March 12, 2018
By Margaret Mastrogiacomo and Max Starkov
Recently Airbnb announced the formation of a technology partnership with SiteMinder, a cloud-based...
HEBS Digital Celebrates 2017: A Year of Broadening the Global Footprint, Technology Innovations and Industry Recognition
December 14, 2017
Summary: HEBS Digital celebrates the firm’s many accomplishments of 2017—including the launch of the hospitality industry’s first...
A New Fort Collins Destination Shines on The Elizabeth Hotel’s Custom Website
November 16, 2017
The Elizabeth Hotel, set to open in fall 2017 in Downtown Fort Collins, CO, needed a one-of-a-kind website to reflect their highly anticipated Old Town...
HEBS Digital Launches A New Website for Loews Hotels, Bringing their Signature Luxury Experience to Life with Stunning Design & Innovative Technology
November 6, 2017
NEW YORK, NY — November 6, 2017 — HEBS Digital announces the launch of the new website for Loews Hotels, resulting in a completely reinvented and...
HEBS Digital Guarantees Hoteliers a Boost in Direct Bookings with a 40% Website Conversion Rate Uplift
October 3, 2017
NEW YORK, NY — October 3, 2017 — To address the needs of today’s hotelier to increase direct website bookings and lower distribution costs,...
HEBS Digital Awarded Nine Travel Weekly Magellan Awards for its Website Design & Technology Solutions Built to Boost Customer Engagement and Direct Bookings
September 28, 2017
New York, NY – September 28, 2017 – Travel Weekly announced the winners of the 2017 Magellan Awards, with HEBS Digital earning nine awards...
A New Look for a Historic Chicago Hotel’s Website
September 12, 2017
The Blackstone, a historic Chicago property, was looking to revive their online presence and communicate a luxurious experience through a new website. As a new...
HEBS Digital Makes Inc. 5000 List of Fastest Growing Private Companies in America
August 24, 2017
SUMMARY: HEBS Digital is proud to announce their inclusion on the Inc. 5000 list for 2017 of fastest growing privately held companies, for the second time...
HEBS Digital Wins “Best of Show” Summit Creative Award for the LUMA Hotel Times Square Website
July 25, 2017
Summary: HEBS Digital is the recipient of 4 Summit Creative Award distinctions for 2017, including “Best of Show” in the Travel/Tourism/Nature...
HEBS Digital Offers New Monthly Payment Options for Website Design and Technology That Allow Hoteliers to Utilize Their Approved OPEX Budget in Lieu of Capital Expenses
July 10, 2017
SUMMARY: HEBS Digital announces monthly payment options that allow hoteliers to utilize their approved OPEX Budget in lieu of capital expenses to finance a...
HEBS Digital Wins 8 Interactive Media Awards for 2017, Including 6 Best in Class
June 7, 2017
Summary: HEBS Digital has received eight Interactive Media Awards, six being “Best in Class” distinctions, the highest honor bestowed in the...
HeBS Digital Provides Coursework for Ecole hôtelière de Lausanne’s Online Education Certificate Program in Hospitality Management
May 3, 2017
Summary: HeBS Digital was selected by Ecole hôtelière de Lausanne (EHL) to provide course work for their 2017 online education certificate program...
HeBS Digital Recognized with Four Hermes Creative Awards for Excellence in Website Design and Emerging Technologies
April 20, 2017
Summary: HeBS Digital receives four Hermes Creative Awards, including Platinum and Gold, for excellence in emerging technologies and design in the...
HeBS Digital Honored with Five Internet Advertising Competition (IAC) Awards, Including Best Hotel & Lodging Website
April 12, 2017
Summary: HeBS Digital is the recipient of four Internet Advertising Competition Awards (IAC) including one for Best Hotel & Lodging Website for The Maven...
HeBS Digital Opens New London Office; Strengthens Commitment to Growing Direct Bookings for European Hoteliers
March 8, 2017
New York -NY – March 8, 2017 – HeBS Digital is growing! The firm is pleased to announce its continued growth in the European region with a new...
HeBS Digital Opens Singapore Office; Brings ‘Book Direct’ Footprint into Asia Pacific Region
February 27, 2017
New York -NY – February 27, 2017 – Off the heels of celebrating its 15-year anniversary, HeBS Digital, the firm that helps hoteliers...
The Independent Hotel’s Guide to Engaging and Retaining Guests
February 13, 2017
By Sara O’Brien
Recently, a small hotel group asked us an extremely smart and on-point question: “How do I create a loyalty program that is...
Year in Review: HeBS Digital Achieved 2200% ROI and an Average Direct Distribution Cost of 4.5% for Its Hotel Partners in 2016
February 10, 2017
New York, NY – February 10, 2017 – The results are in: the firm that has put driving direct bookings first for 15 years generated an average 2200%...