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Personalized Loyalty-Based and Shoulder Rate Capabilities; Customizable User Experience Lets Bookers Add Stay Activities; Creates Tailored Event Itinerary with Confirmation  

August 31, 2016 – Maestro PMS, the leading provider of hotel management systems to independent operators, announced new direct booking enhancements to its ResWave internet reservations system. ResWave now creates a more personal user experience with features that include loyalty-based and shoulder-optimized rate capabilities, flexible reservation options to let guests add amenities, activities and events to their reservation, and online deposit payment posting.  Maestro made the announcement at its 2016 Users Conference August 29 – September 1 in Toronto.

“Most travelers book online today and want the flexibility to manage and upgrade their reservation in a self-serve environment while maintaining a high level guest experience. This is why Maestro PMS is continuously strengthening its ResWave direct booking engine capabilities,” said Maestro PMS President Warren Dehan. “Our latest ResWave enhancements include new rate flexibility for loyalty program members; shoulder-date rates that make it attractive for guests to extend their stay; custom amenity and event booking with a reservation; day spa booking for off property guests, enhanced custom Social Media Booking Widgets, opportunities for capturing a guest’s mobile number, new web services and much more.” 

New ResWave features include:

Loyalty-based rates: ResWave enables operators to configure custom loyalty-based rates for multiple program levels like gold, silver, bronze so guests see financial benefits of frequent stays.

Personalized amenity-add stay enhancements: ResWave lets operators upsell during online booking by displaying amenity and activity stay enhancements. Bookers see a list of property activities, dates and fees on their reservation page and can add as many as they like to their reservation to create a more personalized stay.

Shoulder dates and rates: ResWave now provides shoulder dates and rates to help guests extend their stay to promote longer stays and additional revenue.

Online deposit payment capability: For more convenient guest payments, ResWave lets guests post deposits online to stay on top of their payment schedule.

Visitor activity booking: ResWave allows friends of property guests to book activities and amenities for inclusion in the guest’s folio.

Spa day guest reservations: Spas with day guests can now use ResWave to book appointments with a comprehensive folio.

Maestro also offers website services to help independents create and implement a more effective booking strategy. Dehan said, “Most independent operators know what they want their booking site to do, but they don’t have the in-house skill, time or team to do it. Maestro now provides professional custom web development services that make the online experience smoother for guests, more productive for operators, and ultimately result in more conversions.”

ResWave is a mobile-optimized fully integrated booking engine for real-time booking of rooms, group members, activities, dining, and spa.  The Maestro Enterprise Property Management hotel management software suite includes 20+ integrated modules for independent single or multi-property groups that provide flexible, robust functionality and hotel management controls to engage guests and streamline operations. Click here for more information on how to reserve, engage and socialize with Maestro PMS.

For more information on Maestro PMS or for a demo of the Maestro Property Management Suite, please contact Maestro PMS at 1.888.667.8488 or email

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Maestro Property Management Solution
Enhance guest service, improve efficiency, and maximize online and offline revenue with Maestro PMS, the industry's most robust and flexible resort software and boutique hotel software solution empowering leading full-service hotels, luxury resorts, multi-property groups, conference centers, and vacation rental  properties. Solutions include Front Office (PMS), Accounts Receivable, Analytics and Business Intelligence, Sales and Catering, Multi-Property Management, Condo Owner Management with Owner Web Portal, Spa and Activities, Web Booking Engine, Real-Time Yield Management, Dynamic Packaging, CRM, Guest Experience Measurement, CRO, GDS/OTA Two-Way Integration, Membership, Work Orders, Fine Dining and Retail POS, and Concierge. Maestro PMS is database independent and may be deployed on-premise or in the Cloud via Windows, Linux, and Browser-based platforms.

About NORTHWIND Maestro

NORTHWIND Maestro is recognized in the hospitality industry for its standard-setting Diamond Plus Service and robust integrated Maestro PMS resort and hotel software technology. With more than 35 years’ experience dedicated to developing technology solutions for the independent hospitality market, Maestro PMS is a partner who understands your need for a scalable, flexible PMS that works the way you do. Maestro applications are engineered for operators who need to manage their enterprise in a real-time environment for the utmost operational efficiency, productivity, control, and profitability, while focusing on the guest experience to ensure they keep coming back.

Contact: Olivia Dehan / 905-940-1923

Contact: Julie Keyser-Squires, APR, Softscribe Inc. / 404-256-5512

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